Taylor Swift Launches SiriusXM Channel 13 Days Ahead of ‘The Life of a Showgirl’
NEED TO KNOW
- Taylor Swift has once again launched her own SiriusXM channel — aptly titled Taylor’s Channel 13
- The station will feature a mix of the pop star’s biggest hits and deep cuts, as well as live renditions of her songs
- Taylor’s Channel 13 will run from Saturday, Sept. 20 to Sunday, Oct. 19 for SiriusXM listeners across North America, timed to the release of Swift’s upcoming 12th album, The Life of a Showgirl
Swifties have heard every album — and now they can listen to the radio to get more Taylor Swift.
The pop star, 35, has once again launched her own SiriusXM channel — aptly titled Taylor’s Channel 13 — which will run from Saturday, Sept. 20 to Sunday, Oct. 19. SiriusXM listeners across North America can tune into Taylor’s Channel 13 in their cars on satellite channel 13 and on the SiriusXM app.
Live 13 days before the release of her upcoming album, The Life of a Showgirl, the radio channel will feature a mix of Swift’s biggest hits and deep cuts, as well as some of her “From the Vault” songs, plus live renditions of her tunes.
“Taylor Swift continues to not only dominate the music world, but also every aspect of pop culture. Her chart-topping, award-winning songs resonate with every generation of listeners, and we are thrilled to deliver our subscribers a place to celebrate their fandom and the new album with the launch of Taylor’s Channel 13,” Scott Greenstein, SiriusXM’s President and Chief Content Officer, said in a statement.
“SiriusXM has proudly supported Taylor from the very beginning of her career and championed her artistry every step of the way. The channel is a unique destination for fans to connect in a way like never before, hear her music across all eras of her legendary career and celebrate The Life of a Showgirl in a uniquely SiriusXM way,” he added.
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Swift announced the title of her upcoming 12th studio album at 12:12 am on Aug. 12. She then shared more details about the LP’s release as she appeared on Travis Kelce and Jason Kelce‘s New Heights podcast a day later.
The Life of a Showgirl includes 12 songs, with Sabrina Carpenter featured on the title track. Swift previously released her eleventh studio album, The Tortured Poets Department, in April 2024.
When The Life of a Showgirl is released on Friday, Oct. 3, Sirius XM’s Taylor’s Channel 13 will play the full album beginning to end every other hour, starting at 12:00 a.m. EST.
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Swift’s forthcoming album already broke a Spotify record on Sunday, Aug. 31. The streamer announced on Instagram that The Life of a Showgirl became the most pre-saved album Countdown Page in Spotify history.
The Life of a Showgirl will be available to purchase, stream and listen to on SiriusXM on Oct. 3.
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