Shop Martha Stewart’s new skincare line, Elm Biosciences

Martha Stewart is adding skincare founder to her already-packed resumé.

The domestic doyenne launched her first beauty brand, Elm Biosciences, on Wednesday with a two-product system: the Inner Dose Daily Skin Supplement and the A30 Elemental Serum.

“In my bathroom, all the shelves on one wall housed pretty much all the different kinds of wonderful skin care products…and I really wanted to simplify my daily routine,” the 84-year-old icon told InStyle of her inspiration for the line.

She developed the products alongside New York-based dermatologist Dr. Dhaval Bhanusali, the same skincare pro who helped formulate Hailey Bieber’s Rhode products.

The serum retails for $135 and features the company’s proprietary A3O Complex, engineered to “target visible signs of aging, including UV damage, pigmentation, dehydration and irritation,” per a press release.

Stewart snapped a glowing selfie with the bottle earlier this month, writing on Instagram: “My skin is tight. It is very clear. Few pores are evident and my skin radiates good health and good care.”

Even Stewart’s longtime makeup artist, Daisy Toye, is taking note; Stewart told InStyle that while the beauty guru has been working with her for years, she’s “noticed an improvement in the texture and the tightness” of her skin since she started using the new products.

Designed to be used alongside the serum, the oral supplement is formulated to address “internal triggers of aging like inflammation, oxidative stress, and hormonal imbalance,” per the brand.

Should you wish to shop the full Dual Pathway Skin System, the product duo is less expensive when bought as a bundle.

Not included in the pack? Stewart’s famous “thirst trap” selfie skills.

Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.